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95% or More of our Produce is Certified Organic

How do you like them apples, artichokes, radishes...Way back in our hippie days we made a promise to ourselves and to you, our community, that whenever we could offer organic and local produce we would. Three decades later, we still keep that original commitment. In fact, we were the first Central Coast retailer to support Community Alliance with Family Farmers' "Buy Fresh, Buy Local" campaign.

Now in the Produce Section at Every New Leaf

  • Organics—95% or more of our fruits and vegetables were grown organically
  • Produce that’s always GMO-free
  • A great selection of seasonal and locally-grown produce 


For produce to be labeled organic at New Leaf it needs to be grown without synthetic pesticides and fertilizers and never exposed to sewage sludge or ionizing radiation. Our organic fruits and vegetables aren’t bioengineered, so they’re GMO-free. The farmers who grow our organic produce emphasize the use of renewable resources and work to conserve both soil and water. They’re stewards of the earth who want to leave a better, healthier environment to coming generations. Let’s hear it for organic!

What’s Local at New Leaf

Rooted here in the Central Coast, we’re lucky to have an abundant supply of locally grown produce. So when we say local, we mean it. In fact, you can be sure that anything labeled local was lovingly grown within a 100-mile radius of our markets.

We’re Blue And Green All Over

Green Means Organic: Shopping at New Leaf is like shopping at the farmer’s market. All our organic produce is labeled with our GREEN signage making it easy for you to spot. And since our produce section is 95% organic, you will see a lot of green.

Blue Stands for Fresh and Local: Find the blue CAFF Buy Fresh, Buy Local label on produce locally grown and know that when you buy this produce, you’re nourishing yourself and the community. A dollar spent locally generates twice as much income for the local economy. Local food is fresher, conserves resources, and just plain tastes better.